— PROJECT NAME
Turn NY minuses into pluses
Yandex (famous Russian search and information services company) called us on Christmas Eve, asking to create the engaging web game, that will promote its premium subscription Yandex.Plus during the holidays.
And we thought, that New Year is not only a holiday. This is also vanity, constant traffic jams (we are still talking about Moscow), crowds of buyers hustling in shopping centers, and endless cooking of olivier before the chiming clock.
So our idea was: New Year has minuses. Turn them into pluses with Yandex.Plus.