ELENA BUDRINA

— PROJECT NAME

A space for art


— CLIENT

Unilin


— ROLE

Creative director


— DATE

20/05/2018

We were briefed to create a concept for the product launch of Quick Step flooring. Making a long story short, the whole flooring industry commercial looks dull and predictable.

So we decided not to be and created a series of short visual stories related to art, from classical to digital modern, adding emotions to what is used to be boring.

Credits


AILOVE

Elena Budrina Creative Director

Alexander Redinger Creator

Maria Bashkova Art Director

Vsevolod Braginov Producer


UNILIN

Elena Chayka Brand manager